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Three More TED Talks to Inspire You this Thanksgiving
At Boomerang, we love TED talks. They not only inspire us, they help us to look at business in new and different ways. And we’re in good company; about a million people a day visit TED.com to listen to...
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Five Examples of Effective Email Marketing Campaigns
If you need inspiration for your next email marketing campaign, maybe it’s sitting in your inbox. The email campaigns and newsletters you receive from your favorite companies are often great examples...
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Holiday Email Marketing Resources
The holidays are almost here. How’s your marketing going? According to the National Retail Federation, 59 million consumers shopped online between Thanksgiving Day and the Sunday after Black Friday and...
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Five Tips for Writing a Holiday Newsletter that Gets Read
We’ve all received a holiday newsletter that goes on and on about someone’s family accomplishments. John got a promotion. Sarah was voted president of the debate team. Bobby became captain of his...
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Four Reasons Your Business Should Host a Webinar in 2014
Chances are you’ve attended a webinar in the past 12 months. The popularity of this form of marketing is growing because it’s a proven form of lead generation. Part educational opportunity and part...
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Four New Year Resolutions for Your Email Marketing
The New Year is here! Have you made any New Year’s Resolutions? According to USA.gov, the top resolutions include losing weight, getting organized, traveling and volunteering. While all of these goals...
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10 Ways to Use Twitter to Get New Business in 2014
What’s your social media strategy? If you haven’t taken the time to define a plan, it’s time to correct that. Just like email, social media should be a vital part of your overall marketing strategy....
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Partner Referral Program
If you’re a marketing professional, copywriter, web designer, business consultant or systems integrator or developer, are you looking to add another product or service to your suite of offerings? Or...
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Facebook Ads vs. Promoted Posts: Which is Right for You?
Your business is on Facebook. Perfect! With more than a billion users, it’s a great place to engage with potential and existing customers … but you might not be getting as much exposure as you think....
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Top 3 Ways to Optimize Your Email Marketing Campaign
Email marketing is both an art and a craft. There isn’t any hard and fast formula for converting browsers to buyers; you just have to rely upon the ever-malleable power of persuasion. Unfortunately,...
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